Spark

Spark offers services and assistive technology to people with disabilities. I worked with this company based in Tennessee to provide different directions for rebranding its identity in the community. I designed a poster to help market their brand and raise awareness.

This vibrant poster captures the spirit of joy and movement through dynamic design elements and playful typography. Inspired by the excitement of outdoor activities and community events, the poster’s lively color palette evokes energy and enthusiasm. The layout is designed to draw the eye, with bold photographs of people running, cycling, and rolling. The figures are depicted in mid-motion, emphasizing the thrill of movement. The playful fonts enhance the poster’s energetic feel. Each word is strategically placed to create a rhythm, inviting viewers to participate in the fun. A mix of bright colors—such as vibrant blues, reds, yellows, and greens—reflects a sense of adventure and positivity, making the poster visually appealing and engaging. The poster aims to inspire individuals of all ages to embrace an active lifestyle, fostering community through shared activities.

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